Tag Archives: PHI

PHI: Controversy vs. Reality in Facial Aesthetics

In an earlier post on this website, it was shown that PHI (aka the golden ratio) is a useful tool to guide treatment decisions in facial aesthetics. In fact, we at Aesthetic Dermatology and Skin Cancer: Jeffrey H. Binstock, M.D.believe in global facial rejuvenation based on PHI.

It’s time to place PHI into perspective. As the international constant of beautiful faces, PHI is in all of nature, including sea shells, bird wings, etc.

In support of PHI

First, defining PHI as a formula that “proves” beauty is disingenuous, according to Gary Meisner, who uses the concept of PHI in practice. “No one I know with any depth of knowledge on this topic claims that the golden ratio “proves” beauty… It’s not a single, all-encompassing silver bullet. It’s a tool to understanding, creating, and refining natural aesthetics and beauty.”

From a medical perspective, we agree. No single magic formula for beauty exists. Beauty is a concept guided by human perception and influenced by many factors, such as complexion, skin tone, health, facial expression, aging, and more. Using the concept of PHI, we are able to restore a more youthful appearance by focusing on facial proportion and balance.

To claim that facial proportions are irrelevant to beauty is misguided at best. Even small variations in facial features can create significant differences in perceived attractiveness. Just browse this website, and the differences become clear. At Aesthetic Dermatology and Skin Cancer: Jeffrey H. Binstock, M.D., PHI is used to inform our decisions and recommendations for your treatment. Our recommendations are based on aesthetic science tempered by your personal needs.

From our point of view, the secret to achieving the most aesthetically pleasing face is to apply PHI appropriately. Skillful selection and the use of dermal fillers, botox, and Kybella (along with the principles of PHI) offer an opportunity to restore a youthful appearance non-surgically, by using “Syringe Therapy”.

For a consultation and more information, contact Aesthetic Dermatology and Skin Cancer: Jeffrey H. Binstock, M.D. Drs. Binstock and Layton will answer your questions. Call our San Francisco office at (415) 956-8686, or in Mill Valley call (415) 383-5475.

Is Your Face Perfect?

Of course, not. Nobody is perfect. So, what guides do aesthetic dermatologists use in making recommendations for your facial rejuvenation?

The Golden Ratio

One tool is called PHI, divine proportion, the golden ratio, and even the Fibonacci Number. It’s based on work done by the 12th century Italian mathematician, Leonardo Fibonacci.

Fibonacci’s golden ratio is found everywhere: in nature, art, and even buildings. Architects and artists use of this ratio to create a more aesthetically beautiful design. Importantly, PHI can be used to guide treatment decisions in facial aesthetics. In fact, we at Aesthetic Dermatology and Skin Cancer: Jeffrey H. Binstock, M.D., believe in global facial rejuvenation based on PHI.

Of course, beauty is in the eye of the beholder; but in general, the closer the symmetry of a face is to the proportion 1.618, the more facially attractive you are likely to be to others.

What is your Fibonacci Number?

Determining your PHI starts by measuring the distance between the inner portion of your eyes (the intercanthal distance). This model shows the areas of the face that ideally share this distance (pink lines). Your PHI is then calculated by multiplying the distance between the eyes by 1.618, shown here as green lines.                     

The bottom line

Not perfect? Nobody is. But measuring these distances, and others, gives Dr. Binstock an essential guide to your facial rejuvenation using Fillers and Botox.

Perhaps the Beatles song says it best: “Something in the way she [or he] moves attracts me like no other lover…”

Attractiveness is about more than calculations and golden ratios. Psychologist Gordon Allport said that people have a consistency in how they express themselves. It’s found in how they walk and talk, their fitness, and even in their handwriting. People are also emotionally expressive; and those of us who spontaneously express positive emotions are likely to be more attractive to others.

As part of this overall picture, facial attractiveness can be enhanced. You can come closer to your goal through the use of well thought-out aesthetic procedures.

For a consultation and more information about our approach to using facial aesthetics to enhance your attractiveness, contact Dr. Binstock and associates Dr. Layton and S. Cullinane PA-C. Call our San Francisco office at (415) 956-8686, or in Mill Valley call (415) 383-5475.